The little rascal there, albeit 35 years ago. That's my father too, next to my grandfather. It's one of my favorite photos.

On Father's Day 2018, my father attempted to take his own life and at that moment, my life as I knew it changed. I still remember receiving that call like it was yesterday -- sitting outside the 96th Street & 2nd Avenue Station in NYC, eyes full of tears. I remember the heartache of knowing I had come so close to losing my father. But, from the sadness grew the gratitude and inspiration to build a brand and community that stood for more than just a product.

I had visited Japan for the first time, the year prior and fell in love. Their art, aestetic, fashion, architecture, attention to detail, respect for community and of course, food, all spoke to me. Particularly, mushrooms. So many of them. In fact, over 10,000 and counting, with different flavors, shapes, and textures (no offense to the white button mushroom I grew up with at the grocery store).

It turns out, mushrooms have been relied upon for thousands of years for their medicinal benefits and today, there are many empirical studies exploring their benefits, most notably for brain heath.

Shroomi crafts clinically backed brain boosting coffees and juices that not only taste great, but have some fascinating potential health benefits currently being researched. From our earth to good health. Shroomi health.

Taylor Chavez Goggin
Founder